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2024 U.S. Industry Statistics & Market Forecast - Amusement and Theme Parks
Market Size & Industry Statistics
The total U.S. industry market size for Amusement and Theme Parks:
Industry statistics cover all companies in the United States, both public and private, ranging in size from small businesses to market leaders.
In addition to revenue, the industry market analysis shows information on employees, companies, and average firm size.
Investors, banks, and business executives use growth rates and industry trends to understand the market outlook and opportunity.
| Statistics | 2019 2020 2021 2022 2023 | |
|---|---|---|
| Market Size (Total Sales/Revenue) |
Order at top of page | |
| Total Firms | ||
| Total Employees | ||
| Average Revenue Per Firm | ||
| Average Employees Per Firm | ||
| Average Revenue Per Employee | ||
Market Forecast
Market forecasts show the long term industry outlook and future growth trends. The following extended five-year forecast projects both short-term and long-term trends.
| Forecast / Industry Outlook | 2024 | 2025 | 2026 | 2027 | 2028 |
|---|---|---|---|---|---|
| Market Forecast ($ millions) | |||||
| Projected Industry Growth Rate (%) | |||||
Industry Insights
Major trends affect the Amusement and Theme Parks industry include:- Increased focus on immersive experiences
- Rise of virtual reality (VR) and augmented reality (AR) attractions
- Growing interest in eco-friendly and sustainable practices
- Adaptation to health and safety regulations due to pandemics
- Expansion of intellectual property-based attractions
- Enhancement of guest experience through mobile apps and technology
- Demand for personalized and interactive guest experiences
- Integration of advanced food and beverage options
- Development of accommodation facilities to create all-inclusive destinations
- Shift towards year-round operations to maximize revenue
- Global expansion and localization of theme parks
- Increased marketing through social media and influencer partnerships
- Growing competition from home entertainment systems
- Infrastructure improvements and technological upgrades in older parks
- Expansion of seasonal events and night-time entertainment offerings
- Collaborations and partnerships with film studios and entertainment franchises
- Rise in ticket prices and dynamic pricing strategies
Product & Services Breakdown
Research products and services in the Amusement and Theme Parks industry generating sales. Note that products are broken into categories with different levels of classification.| Product Description | Number of Companies | Sales ($ millions) | Percent of Total Sales |
|---|---|---|---|
Industry Total |
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Admissions To Amusement Parks, Arcades, And Family Entertainment Centers |
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Carnival Games And Rides |
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Mechanical Rides And Attractions |
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Water Rides And Attractions |
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Other Amusement Park And Arcade Rides, Games, And Attractions |
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Advertising Revenues |
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Sponsorship Rights |
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Parking Services |
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Meals And Beverages, Prepared And Served Or Dispensed, For Immediate Consumption |
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Meals And Non-Alcoholicoholic Beverages |
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Alcoholic Beverages |
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Resale Of Merchandise |
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Resale Of Merchandise - Packaged Food And Beverages |
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Resale Of - Apparel And Memorabilia Merchandise |
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Resale Of Other Merchandise |
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All Other Receipts |
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All Other Operating Receipts |
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U.S. Geographic Distribution: Revenue Statistics by State
Market Size by State ($ millions) indicates how the industry's competition is distributed throughout the country. State-level information can identify areas with higher and lower industry market share than average.
Income Statement (Average Financial Metrics)
Financial metrics provide a snapshot view of a benchmark "average" company. Key business metrics show revenue and operating costs. The data collected covers both public and private companies.| Industry Average | Percent of Sales (Industry Benchmark) |
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|---|---|---|
| Total Revenue | Order at top of page |
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| Operating Revenue | ||
| Cost of Goods Sold | ||
| Gross Profit | ||
Operating Expenses | ||
| Pension, profit sharing plans, stock, annuity | ||
| Repairs | ||
| Rent paid on business property | ||
| Charitable Contributions | ||
| Depletion | ||
| Domestic production activities deduction | ||
| Advertising | ||
| Compensation of officers | ||
| Salaries and wages | ||
| Employee benefit programs | ||
| Taxes and Licenses | ||
| Bad Debts | ||
| Depreciation | ||
| Amortization | ||
| Other Operating Expenses | ||
| Total Operating Expenses | ||
| Operating Income | ||
| Non-Operating Income | ||
| EBIT (Earnings Before Interest and Taxes) | ||
| Interest Expense | ||
| Earnings Before Taxes | ||
| Income Tax | ||
| Net Profit Net Income | ||
Financial Ratio Analysis
Financial ratio information can be used to benchmark how a Amusement and Theme Parks company compares to its peers. Accounting statistics are calculated from the industry-average for income statements and balance sheets.| Profitability & Valuation Ratios | Industry Average |
|---|---|
| Company valuation can be measured based on the firm's own performance, as well as in comparison against its industry competitors. These metrics show how the average company in the Amusement and Theme Parks industry is performing. | |
| Profit Margin Gross Profit Margin, Operating Profit Margin, and Net Profit Margin. Show company earnings relative to revenues. |
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| Return on Equity (ROE) Return on Equity (ROE) is net income as a percentage of shareholders' equity. Shareholders' Equity is defined as the company's total assets minus total liabilities. ROE shows how much profits a company generates with the money shareholders invested (or with retained earnings). |
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| Return on Assets (ROA) Return on Assets (ROA) is net income relative to total assets. The market research on Amusement and Theme Parks measures how efficiently the company leverages its assets to generate profit. ROA is calculated as Net Income divided by Total Assets. |
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| Liquidity Ratios | Industry Average |
|---|---|
| Bankers and suppliers use liquidity to determine creditworthiness and identify potential threats to a company's financial viability. | |
| Current Ratio Measures a firm's ability to pay its debts over the next 12 months. |
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| Quick Ratio (Acid Test) Calculates liquid assets relative to liabilities, excluding inventories. |
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| Efficiency Ratios - Key Performance Indicators | Industry Average |
|---|---|
| Measure how quickly products and services sell, and effectively collections policies are implemented. | |
| Receivables Turnover Ratio If this number is low in your business when compared to the industry average in the research report, it may mean your payment terms are too lenient or that you are not doing a good enough job on collections. |
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| Average Collection Period Based on the Receivables Turnover, this estimates the collection period in days. Calculated as 365 divided by the Receivables Turnover |
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| Inventory Turnover A low turnover rate may point to overstocking, obsolescence, or deficiencies in the product line or marketing effort. |
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| Fixed-Asset Turnover Generally, higher is better, since it indicates the business has less money tied up in fixed assets for each dollar of sales revenue. |
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Compensation & Salary Surveys for Employees
Compensation statistics provides an accurate assessment of industry-specific jobs and national salary averages. This information can be used to identify which positions are most common, and high, low, and average annual wages.| Title | Percent of Workforce | Bottom Quartile | Average (Median) Salary | Upper Quartile |
|---|---|---|---|---|
| Management Occupations | 3% | Order at top of page |
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| Chief Executives | 0% | |||
| General and Operations Managers | 2% | |||
| Arts, Design, Entertainment, Sports, and Media Occupations | 9% | |||
| Entertainers and Performers, Sports and Related Workers | 6% | |||
| Protective Service Occupations | 6% | |||
| Other Protective Service Workers | 6% | |||
| Food Preparation and Serving Related Occupations | 14% | |||
| Food and Beverage Serving Workers | 8% | |||
| Personal Care and Service Occupations | 39% | |||
| Entertainment Attendants and Related Workers | 32% | |||
| Miscellaneous Entertainment Attendants and Related Workers | 32% | |||
| Amusement and Recreation Attendants | 31% | |||
| Sales and Related Occupations | 11% | |||
| Retail Sales Workers | 10% | |||
| Cashiers | 6% | |||
| Cashiers | 6% | |||
Amusement and Theme Parks Competitor Landscape & Key Companies [PREMIUM]
The most influential companies in the Amusement and Theme Parks industry and adjacent industries either have large market share or are developing new business models and methods that could disrupt the status quo. We look at leading and emerging companies in the Amusement and Theme Parks industry and adjacent sectors:| Market Leaders: Direct Competitors Companies with the largest market share, focused in this industry |
Market leaders: Diversified Competitors Largest companies that have diversified operations in this and other industries |
| Innovators: Direct Competitors Innovative, Emerging, and Disruptive Companies that may influence the future direction of the industry. |
Innovators: Diversified Competitors Innovators and Disruptors in adjacent industries that may also affect the Amusement and Theme Parks industry. |
Source:
Innovation News
- Jan 16, 2024: Museums International trademarks "DRAGON-X" - Miniature golf courses
- Sep 07, 2023: Wild Water West Waterpark trademarks "WILD WATER WEST WATERPARK CAMPGROUND" - Entertainment in the nature of a water park and amusement center
- Sep 01, 2023: Lost Island Waterpark trademarks "LOST ISLAND" - Amusement park and theme park services; Amusement park services; Entertainment in the nature of a water park and amusement center
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